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Heartland Media








Heartland Media


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Heartland Media, LLC is an American media company that owns television stations in smaller markets in the United States. The company is based in Atlanta, Georgia and operates as a joint venture with MSouth Equity Partners under the business name USA Television Holdings. The company is run by Bob Prather, a former CEO of Gray Television, whose philosophy of station acquisitions, acquired during his time at Gray, is centered on "acquiring No. 1-rated stations, Big Four affiliates with strong local news operations targeting university towns and state capitols that are deeply ingrained in the fabric of their communities".[1]




Contents





  • 1 History

    • 1.1 Acquisition of stations from Nexstar-Media General



  • 2 Television stations


  • 3 References


  • 4 External links




History[edit]


Heartland Media made its first acquisition in 2013, when it acquired NBC affiliate WKTV in Utica, New York from Smith Media, which was the company's remaining television property.[2] This was followed by the 2014 acquisition of Oregon-based Chambers Communications Corporation and its stations, KEZI in Eugene and KDRV in Medford, as well as the latter's satellite station in Klamath Falls, KDKF.[3] Later that year, Heartland also acquired NBC affiliate WTVA in Tupelo, Mississippi, along with WTVA's shared services agreement with West Point-based Fox affiliate WLOV-TV (owned by Coastal Television).[4]


In 2015, Heartland would acquire CBS affiliate KHSL-TV in Chico, California from GOCOM Media, LLC, in a deal that also concurrently saw the station's LMA partner, NBC affiliate KNVN, sold by K4 Media Holdings to Maxair Media, LLC, with KHSL selling up to 15 percent of KNVN's advertising time.[5]


On August 26, 2016, Heartland agreed to acquire ABC affiliate WAAY-TV in Huntsville, Alabama from Calkins Media as that company sold the rest of its television stations to Raycom Media, who already owned WAFF in the market.[6]



Acquisition of stations from Nexstar-Media General[edit]


On June 13, 2016, Heartland Media announced its acquisition of five small-market stations owned by Nexstar Broadcasting Group and Media General for $115 million.[1] The stations were sold to allow Nexstar to comply with FCC ownership rules as part of its acquisition of Media General, particularly in regards to national market coverage and rules forbidding duopolies in these markets, which are amongst the smallest in the United States.


Stations acquired by Heartland as part of the deal were:


  • CBS affiliates WLFI-TV in West Lafayette, Indiana, WTHI-TV in Terre Haute, Indiana, and KIMT in Mason City, Iowa, all owned by Media General; in Terre Haute, Nexstar already owned NBC affiliate WTWO and operates ABC affiliate WAWV-TV, owned by Mission Broadcasting.

  • Fox affiliate WFFT-TV in Fort Wayne, Indiana, owned by Nexstar who planned to acquire Media General's CBS affiliate, WANE-TV.

  • ABC affiliate KQTV in St. Joseph, Missouri, owned by Nexstar.

The deal was consummated upon the approval of Nexstar's merger with Media General on January 17.[7]



Television stations[edit]


Stations are arranged in alphabetical order by state and city of license.











































































City of license / Market
Station
Channel
TV (RF)
Owned since
Network affiliation

Huntsville, Alabama

WAAY-TV
31 (32)
2017

ABC

Chico – Redding, California

KHSL-TV
12 (43)
2015

CBS
The CW (DT2)

KNVN
24 (24)
1
NBC
Telemundo (DT2)

Fort Wayne, Indiana

WFFT-TV
55 (36)
2017

Fox

West Lafayette, Indiana

WLFI-TV
18 (11)
2017
CBS
The CW (DT2)

Terre Haute, Indiana

WTHI-TV
10 (10)
2017
CBS
Fox/MyNetworkTV (DT2)
The CW (DT3)

Mason City, Iowa – Rochester, Minnesota

KIMT
3 (42)
2017
CBS
MyNetworkTV (DT2)

Saint Joseph, Missouri

KQTV
2 (7)
2017
ABC

Eugene, Oregon

KEZI
9 (9)
2014
ABC

Medford – Klamath Falls, Oregon

KDRV
12 (12)
2014
ABC

KDKF
(Satellite of KDRV)
31 (29)
2014
ABC

Tupelo – Columbus, Mississippi

WTVA
9 (8)
2015
NBC
ABC (DT2)

WLOV-TV
27 (16)
2Fox

Utica – Rome, New York

WKTV
2 (29)
2014
NBC
CBS (DT2)
The CW (DT3)

Notes:



  • 1 Owned by Maxair Media, LLC. Heartland operates the station under a shared services agreement (SSA).


  • 2 Owned by Coastal Television Broadcasting Company LLC. Heartland operates the station under a shared services agreement.


References[edit]




  1. ^ ab "Prather Buys 5 TVs From Nexstar-Media Gen. | TVNewsCheck.com". www.tvnewscheck.com. Retrieved 2016-09-12. 


  2. ^ "WKTV in place to be sold to Atlanta-based media company". Retrieved 2016-09-12. 


  3. ^ "Prather Buying Three Oregon TVs for $30M | TVNewsCheck.com". www.tvnewscheck.com. Retrieved 2016-09-12. 


  4. ^ "Heartland/Prather Acquire WTVA Tupelo for $18.7 Million | Broadcasting & Cable". www.broadcastingcable.com. Retrieved 2016-09-12. 


  5. ^ "New Owners For KHSL, KNVN Chico-Redding | TVNewsCheck.com". www.tvnewscheck.com. Retrieved 2016-09-12. 


  6. ^ "Application For Consent To Assignment Of Broadcast Station Construction Permit Or License". CDBS Public Access. Federal Communications Commission. September 2, 2016. Retrieved September 6, 2016. 


  7. ^ Nexstar Broadcasting Group Completes Acquisition of Media General Creating Nexstar Media Group, The Nation’s Second Largest Television Broadcaster Nexstar Media Group, 17 January, 2017. Retrieved 22 January, 2017.




External links[edit]


  • Official Website

  • List of stations owned by Heartland Media









Retrieved from "https://en.wikipedia.org/w/index.php?title=Heartland_Media&oldid=849196278"





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